Research & Services
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Finray R&D philosophy of making high quality affordable aquaculture health care / Crop Nutrition / Animal and Pet products is centered on a ‘reliably competent’ matrix. In pursuit of our objective of enhancing global aquaculture healthcare through innovative and affordable biomolecules, Finray Research and Development (R&D) function has built world-class competence and capability on the back of robust infrastructure and a talent pool that has extensive global product development experience.
The Research & Development and Scientific Services division of FINRAY BIOTECH INC is in different parts of the world and ‘Research and Quality Control Laboratory’ is in USA. Its three departments – Research and Development, Scientific Services and collaboration Technology Group – supports to the entire Business Developments, by developing new products and processes to create competitive advantage, better environmental performance and enhanced sustainability.
R&D’s core strategy is based on integrated discovery, stage-gated approach to development, core problem area expertise. The R&D organization has four essential elements – Strategy, Empower Business, Talent and Culture.
Business effectiveness
improvement And
Marketing consultancy
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Portfolio management for entire current range- Strategies for Marketing, planning and product positioning
- Assisting Marketing schemes, pricing for Global Aqua Market
- Consultation of marketing and sales of Global International Aqua business
- Assistance and communication management with overseas clients as well as with technical suppliers
- Technical inspection of all third-party suppliers and Scientific Analysis of Products
- Branding Management of Key Products in the portfolio
- Resourcing new molecules and new product development
Staffing, Scientific
trials and training
- In-house training, trade channel training, farmer level training
- Technical presentation for overseas customers & in technical forums.
- Technical documentation for registration, data generation and scientific trial.
- Trial design of new product development and report generation.
- Development of dossiers of products for product registration and consultancy for registration in different countries.
- Product positioning and efficacy check-up.
Online marketing
platform- digital media,
blog, magazine, journal
- Implementation of CRM and customer awareness programme management
- Development of different formats for Review process, sales forecasting and planning.
- Development Of Scientific Literature And Presentation
- Development of Corporate movies, Product advertisement movies.
- Design and Strategy of Promotional schemes items.
- Design of labels and development of label claim material.
- Development of advertisement material
- Development of material for different digital media and blogs
- Publication of Magazines for development of Aquaculture sector and as well as different business development support.
Assisting in strategic
tie up for product/
business
We are connected to wide range of molecule and products. Our association is also crossed more than 300 small, median and large companies and corporates. We have strategic tie up with various assignments, agreements and Business Development Processes. We are ready to assist you the strategic tie up for different molecules, products and business development.